Listing Masters was co-founded by Zion Lovingier and Lincoln Rogers. The two joined forces in 2009 and have spent over a decade renovating and selling homes across the Las Vegas valley. Zion brings deep expertise in real estate investment and renovation strategy, while Lincoln specializes in client relationships, pricing, and negotiation. Together, they built Listing Masters into a full-service brokerage that combines real estate expertise with pre-sale renovation — a model where sellers pay nothing upfront for home improvements.